Wednesday, 20 March 2013

Samsung fans like iTunes more than Apple fans do?

A highly diverting analysis of Facebook "likes" suggests that relatively few Apple fans like iTunes. Oh, and Samsung fans ar, some could be shocked to hear, slightly additional female.


Ever since a replacement Jersey medical specialist wrote to tell American state he was a follower of my work, I have been feeling rather disturbed.

Usually there is just one issue which will carry my spirits from such a malaise: information.

It's always such associate uplift once one can notice numbers that build one question the validity of humanity. As well as, of course, the validity of numbers.

Thankfully, Business business executive galloped to my rescue with some knowledge it had gleaned about people who claim to be fans of Apple and Samsung.

It appears that there may be psychological differences between people who square measure committed to every brand.

The most joyous of those -- a minimum of if you have got respect for this data -- is that people who profess their feeling for Samsung on Facebook are more showing emotion committed to iTunes than people who "like" Apple.

Critics of iTunes believe that it's, well, messy, fucked-up, and slightly dated. perhaps this is often what caused over twice as several Samsung likers than Apple likers to overtly like Apple's service.

The data did, though, reveal some more joys.

Samsung fans are rather partial to Nicki Minaj and Flo from the Progressive ads. they are also slightly additional possible to be feminine.

So we are able to only hope all these likers gave a very wide berth to last week's Galaxy S4 show, which delineated women, as, well, drunks.

Apple fans, on the opposite hand, appear fond of Mr. Bean and Harry Potter. which could indicate a concurrent predilection for both the absurd and the magical.

While Samsung fans have a taste for Walmart, Apple fans wouldn't dare, allegedly, supply allegiance to either it or Target.

Sometimes, you really may be too cool for discounts.

You might be questioning how on earth this information was generated. Well, Business business executive secured a Likester account. this is often a corporation that promises "marketing on steroids."

Its tools permit you to bulk informed your intimate understanding of brands by seeing that Facebook "likes" overlap with different Facebook "likes."

In this extremely amusing study, likers of Apple's Facebook page were analyzed compared to those who liked the page of Samsung Mobile USA.

Apple has eight.8 million likers, whereas Samsung Mobile USA has almost 23 million.

Apple fans do, however, always seem to have a insane commitment to the whole. Some might find that this perception is reinforced by the actual fact that -- not like the comparatively active Samsung -- Apple seems never to have denote something on its Facebook page.

More on : http://news.cnet.com/apple/

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